11.44 Europe/London, September 12, 2011 By Chris Dziadul
The Italian language channel Mediaset Italia has launched on the Israeli cable platform HOT.
The channel, which has been represented by Chello Zone since earlier this year, showcases the best Italian TV from the local services Canale 5, Italia 1 and Rete 4.
It targets the 60 million Italians living around the world and anyone interested in Italian culture.
HOT currently has around 900,000 subscribers in Israel.